The Power of Perspective

Building a business isn’t just about grinding harder. It’s messy. It’s confusing. And when you’re in it, it’s hard to see the next move.


That’s where I come in. I help founders and teams cut through the noise, see what you can’t see alone, and make calls with confidence.


Sometimes you need a reality check. Sometimes you need a plan. Sometimes you just need someone who’s been there to talk it through. I know the sleepless nights, the pressure, the tough calls.


My job? Help you turn that pressure into direction — and that direction into momentum.


First call’s on me. No strings. No fluff. Just straight talk, and I promise it’ll be worth your time.


Schedule a Session →


  • Managing Director at Impact Hub Lisbon
    "Richard’s Project Management support, using tools like Trello, Slack, and Google Calendar, transformed our operations at Impact Hub by unifying activities on a single platform and customizing solutions to our needs. His hands-on approach and adaptability were invaluable, fostering a transparent, constructive culture that strengthened team unity. Richard’s commitment to understanding both professional and emotional challenges made a significant impact. His guidance and innovative strategies are crucial assets for any organization seeking growth."

Tailored Solutions

Personalized Support for Soloprenours, Early-Stage Startups, and Hybrid or Fully-remote Teams.

Providing strategic insights to refine and enhance your business growth plans.

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Bringing fresh ideas to strengthen and evolve your brand in the marketplace.

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Advising on strategies to build and nurture a vibrant community around your business.

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Delivering an external viewpoint on team dynamics and project execution.

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  • Camille Bouchard
    Founder of L.A. Studio
    I was initially seeking someone to help me organize and structure my business, but working with Richard exceeded all my expectations.

    He introduced me to the Notion platform, which he custom-designed to fit my specific needs. With Richard’s guidance, I was able to effortlessly organize over 10 years of data—covering collaborators, vendors, clients, projects, and more, allowing me to clear my mind and focus on growth.

    His expertise has been instrumental in helping me take my business to the next level, including supporting my plans for expansion and hiring new team members.

    Richard’s energy and motivation have given me the confidence and strength to push through the evolution I envisioned for my company.
    He’s incredibly attentive, quick to understand my needs, and his strategic insights have proven invaluable.

    He truly offers his services from a place of passion, dedicating himself to helping his clients succeed. I highly recommend Richard if you need support to organize, structure, and accelerate the growth of your business.

About

RichKapp

I’m Richard Kappel. At 26, I exited my first company in Chicago. Since then, I’ve built across industries and continents, launching a hostel, founding a nonprofit that scaled into a social enterprise across 11 countries with 50+ team members, and leading impact-driven projects from Lisbon to Los Angeles.


Through all of it, one thing has been constant:

I thrive on solving hard problems and bringing order to chaos.


For over 20 years, I’ve been building, leading, and learning firsthand, developing a way of working that combines clear strategy with the kind of lived experience you only gain by making tough calls and guiding teams through uncertainty.

Now, I put that experience to work for individuals and teams who want to cut through noise, see what they can’t see alone, and move forward with clarity and confidence.

If you’re ready to get unstuck and level up your business, let’s talk.

Make the First Move →

  • Filipa Carreira
    Founder of Wamina
    "Before we met, I had decided to close my social enterprise, giving up on a 4-year dream. Six months after my initial encounter with Richard, I celebrated my most profitable and rewarding year yet!"
How I Work

Intro Call (45 minutes — on me)

We’ll talk through what’s on your plate and what “better” looks like. If I’m not the right fit, I’ll point you to someone who is.
Clarity Sprint (2 sessions in ~14 days)
We go deep on the real blockers and priorities.

  • Top 3 priorities (stack-ranked)
  • 90-day focus with next moves
  • Decision rules & metrics to keep you honest

This is where the fog lifts.

Momentum Rhythm (ongoing advisory)

Weekly or bi-weekly strategy sessions to keep you moving. Unblock decisions, adjust the plan, and hold the line on focus. No long contracts. I advise; you and your team execute.

My journey has given me a wealth of insights across various disciplines. The services I offer are the ones I’m most passionate about and have honed through experience. By providing a range of services, I can leverage my broad expertise to offer comprehensive, tailored support. Each service empowers clients to tackle their unique challenges and achieve their goals effectively.