About Richard

I help founders and operators hear themselves think.

I have spent the last two decades building companies, communities, teams, and systems. That range helps me sit with a founder's messy reality, hear what is actually going on, and reflect back the pattern they are too close to see.

Richard Kappel sitting at his computer

360° Support Business is often the entry point. The real blocker can be the decision, the relationship, the pressure, the habit, or the story underneath it.

Based in

Porto, Portugal

With clients worldwide and travel available for deeper work.

Best with

Builders

Founders, solopreneurs, operators, and small teams who value honest conversation and outside perspective.

Range

20 years

Traveling to over 20 countries while building brands, teams, and communities both locally and through distributed teams.

The journey

Built in enough different environments to recognize patterns quickly.

That range matters. It means I can see the overlap between people, systems, operations, story, and delivery instead of treating every problem like it belongs to one silo.

Richard Kappel speaking to a group of people
Still in the game. I still like being close to the work, close to the people, and useful before the answer is obvious.

01

Exit and reset in Chicago

Built and exited a company in Chicago. That helps me see when a clean reset matters more than another push.

02

Built in hospitality

Co owned and operated a pilgrim hostel in Spain. That taught me how quickly people, service, and operations affect each other.

03

Scaled across 11 countries

Built community ventures across 11 countries with a 40 plus person volunteer network. That taught me how story, trust, and structure create momentum.

04

Moved into advisory work

Worked with founders, teams, and communities. That helps me hear the pressure underneath the practical problem.

05

Based in Porto

Based in Portugal with clients worldwide. Some work needs a quick call. Some work needs time on the ground.

What I believe

The work gets better when people are honest enough to say the real thing.

Trust before tactics

The work gets useful when people can say the real thing. The polished version usually hides the signal.

Conversation creates options

A good conversation does more than choose between obvious paths. It helps better paths appear.

Calm beats force

You do not need to bully yourself into a better answer. You need a trusted space to talk things through.

Range helps

Most real problems do not stay in one lane. Business, people, systems, pressure, and story usually overlap.

Richard Kappel seated in conversation

How that shows up in practice

I help you see the thing clearly without taking ownership away from you.

Cleaner angles, less noise, and more confidence in what deserves attention next.

  • I listen for what you mean, not just what you say first.
  • I ask direct questions, but the goal is clarity, not ego.
  • I can stay with the emotion and the strategy at the same time.

Bring one thing that feels stuck. We talk it through and find the next useful move.

Request a free session